Picturesque landscapes, world-class utilities and services, potential development is not inferior to any destination in the region … However, is Nha Trang still waiting for an important push to reach out the world?

Nha Trang – National tourism brand

Luckily blessed with a tropical climate, warm year round (300 sunny days/year), long beaches and poetic landscapes, from over a decade ago, Nha Trang has been expertized to become the pride of Vietnamese tourism in the international market.

Nha Trang is the city with the most beautiful beaches in Southeast Asia, where 4-star and 5-star hotels and apartments and resorts are always full (Photo: CNN)

Early realizing the potential of Nha Trang, Khanh Hoa province has applied policies to boost the pace of tourism development in the province: Building a modern transportation system for railways, roads, air routes, opening highways … Especially, in the second quarter of 2018, when the international port of Cam Ranh Airport was completed with a capacity of about 4 million passengers/year (by 2025), the number of international tourists to Nha Trang is forecasted to increase by 30-40% due to the travel time from Cam Ranh Airport to Nha Trang city center is only about 30 minutes (along the Nguyen Tat Thanh coastal road). Up to now, Nha Trang has become an important transport hub of the South Central Coast.

Full convergence of important factors to become a resort paradise, the total number of tourists coming to Nha Trang is increasing and the stay period of the tourists is highest-ranking in the country. According to statistics, if the stay period in other tourist cities usually stops at 1.2 days, the figure of 2.2 days is the shortest stay in this coastal city. Only in January 2018, the total number of visitors staying in Nha Trang was 1,105,000 days with more than 1.2 million visitors; 410,000 visitors are served with an average stay of 2.7 days/person.

Nha Trang has the largest hotel supply in coastal cities, with a number of 3-5-star hotel rooms always achieving a capacity of over 95% on holidays and 70% on weekdays.

Waitting for 1 iconic building to reach out to the World

In fact, the development of the world in recent years has proven, “symbolic project” help to improve local awareness. Typically, when asked about the Opera House, 77% of the respondents can immediately answer is Sydney city. The iconic building is also an important breakthrough for famous cities such as Marina Bay Sands Super Hotel in Singapore, Burj Khalifa Tower in Dubai or the Bank of China building that changes the skyline in Hong Kong … This is considered an important key to elevating the level of world famous tourist cities.

Once mentioned on CNN and the world’s most popular tourist site, Nha Trang has caused a memory to the tourists not only because of the charming scenery but also because of local specialties, world-class utility systems and services (mud bathing, coral diving …) … but it all seems not enough to reach Nha Trang’s awareness of expanding on the international match. According to Mr. Hoang Van Dung, a travel consultant, the dynamic development of Nha Trang over the past 40 years has also contributed significantly to the Vietnamese tourism brand, however, along with the flow of the era, Nha Trang will need to have an “iconic project”, a prominent real estate product to create a breakthrough and step out into the world.

Nha Trang city beach stretches about 4km, along Tran Phu street. This is also the path of concentrating on the most expensive real estate projects in Nha Trang.

In the past 5 years, Nha Trang and especially, Tran Phu street have continuously welcomed big investors and projects worth millions of dollars, all of which have contributed significantly to promoting and Nha Trang tourism development. However, the land fund in this area is very limited because it is considered the most expensive and favorable “golden road” in the coastal city, and is expected to be a symbolic project on Tran Phu street of Nha Trang narrowed.

Therefore, in the last days of 2017, the coastal city seemed to be inundated when the information was revealed very narrowly: “young rich man” Sunshine Group will participate in the resort real estate race with the destination is the last golden land on Tran Phu street, with an international resort-entertainment project of nearly VND 10,000 billion.

Sunshine City – one of Sunshine Group’s projects that made a big reputation in Hanoi property market 2017.

Previously, using the momentum of the industrial revolution 4.0, Sunshine Group was the name that created a fever for Hanoi real estate market with Smart Living ecosystem (bringing smart technology into management and operation of real estate projects), the same volume is said to be quite big housing projects.

Sunshine Group continues to locate its name in luxury resorts? With the outstanding success of this group in the field of residential real estate in 2017, along with the prevailing trend of “smart technology applied real estate” in the world, Nha Trang has the right to expect an iconic project to be appearing in the near future? These questions are of great interest in real estate investors – traders at the beginning of 2018, which, according to the experts, will continue to be the year of real estate in the context of Vietnamese tourism will constantly flourishes, the economy develops stably.

By Dan Tri